89% of consumers want to see more videos from brands.

Video provides a dynamic platform to convey your brand’s story, values and heritage. It resonates more deeply with modern audiences than conventional text and images.

Source: Hubspot

Websites with videos are 53 times more likely to rank on the first page of Google.

Video content has been shown to dramatically increase conversions, with consumers being much more likely to purchase after watching product demos.

Source: Search Engine Watch

Video is proven to drive 157% more organic traffic.

Video content significantly improves search engine rankings, driving substantially more organic traffic.

Source: SERPs

87% of marketers say video increases online traffic.

Video is highly engaging on mobile devices, where affluent consumers increasingly shop.

Source: Hubspot

Consumers spend 88% more time on websites with video.

Visual and audio elements in film create emotional connections, enhancing brand affinity and loyalty.

Source: Forbes

84% of people are convinced to buy after watching video content.

Videos allow customers to visualise exactly how products fit into their lifestyle, and offer a much more immersive experience.

Source: Animoto

People are 52% more likely to share video rather than any other type of content.

High-quality video content is easily shareable, expanding brand reach through social media and word-of-mouth.

Source: Hubspot, 2024